I simply love offering AHP personal branding sessions. These shoots are all about marketing your business. It is ah-mazing getting to work with local businesses, especially ones that are women-owned! As an entrepreneur, I know how important it is to get your face out there. Annual updates to your website content and headshots are essential.
Marketing for Fitness Entrepreneurs
Dr. Michelle Leary-Chang reached out to me to schedule a personal branding session, and I loved having the opportunity to work with her. As a naturopathic physician, Michelle works with clients to address their health and wellbeing. We focused on one of her specialties, exercise therapy, for her branding session.
Action Shots During Your Session
Michelle and her colleague coordinated their activewear for this marketing portrait session. We captured these two doing yoga, stretching, and exercising outdoors. These two had so much fun together, and I was able to capture what it is really like to exercise with them!
Action shots are so important for marketing and branding. They show you in your element and give potential clients an idea of what to expect. This applies to more than just fitness entrepreneurs. I’ve also captured hair and makeup artists at work, in addition to other entrepreneurs.
Headshots and Portraits
While action shots are great, it is just as important to have professional headshots. These can be used on your website “About Me” page, on your LinkedIn, and on social media accounts. Having consistent portraits across your website and social media pages is so important for attracting clients.
We can take your headshots outdoors or in the studio. Michelle chose to have outdoor portraits with the Seattle cityscape in the background, and I simply love how it shows her with the city she calls home.
Studio portraits can look modern, too. I have an ah-mazing studio in the heart of downtown Tacoma. The gorgeous windows let in a ton of natural light, and I have plenty of backdrops for you to choose from for your headshots.
What to Keep in Mind for Your Personal Branding Session
A personal branding session is just that: personal! We want to make your session all about you. Whether you are a fitness entrepreneur launching a new studio or a salon owner with a team of hairstylists, your branding session will be focused on your business.
I work with you to style your branding session. I’ll help with location scouting, wardrobe ideas, and more. As a professional photographer with years of experience, I know how to capture you in your best light. Keep in mind that you want to show your future clients what you are like. Personal portraits and up-to-date content will help them get to know you better!
Let’s Connect
The new year is a great time to start thinking about a branding and marketing refresh. I recommend booking your AHP personal branding sessions annually! This ensures your content stays up to date. Reach out on my website anytime to get the conversation started. You can also email me at [email protected], or call/text me at 530-412-0730.
